Motorola
The new season of the Motorola-sponsored Burton Global Open snowboarding competition has kicked off at full tilt, spurred on by a fresh new facelift for the Airlock-designed website.
Working with FCBi, we're bringing 'Motorola On Tour' to everyone who couldn't make it to the slopes. Boarding enthusiasts can check in on the action as it unfolds, with pics and clips fresh from the slopes, riders' blogs, and a daily wrap-up of highlights from on and off the mountain.
Thanks to new, automated feeds to Flickr and YouTube, an even wider audience of keen riders and spectators are being lured to the site. Once there, they can download exclusive icon sets, clips and wallpapers, and even get personal, downloadable coaching sessions courtesy of TeamMoto's Marko and Jussi, in the brilliant 'Tips & Tricks' section.